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Job Summary:
The Editorial Consultant will provide independent assistance and expertise to help the organization develop a cohesive communications strategy and message appropriate for the audience and brand.
Supervisory Responsibilities:
- None.
Duties/Responsibilities:
- Facilitates collaborative teamwork among content creators including editorial, marketing, and product teams to ensure a unified and consistent brand message.
- Reviews existing library of content including marketing and social media messaging; makes recommendations to improve content quality, voice, audience engagement, and other relevant metrics.
- Develops, or requests data on, qualitative and quantitative metrics and parameters useful for assessing the efficacy of content.
- Researches and suggests new topics, projects, and campaigns.
- Assists with development of a unified style guide.
- Assists with creation of an internal content calendar.
- Performs other related duties as assigned.
Required Skills/Abilities:
- Excellent verbal and extremely strong written communication skills.
- Thorough understanding of digital publishing, content management, and social media platforms.
- Thorough understanding of content data analysis tools and search engine optimization techniques.
- Excellent organizational skills and attention to detail.
- Proficient with Microsoft Office Suite or related software.
Education and Experience:
- Bachelors degree in Journalism, English, Marketing, Public Relations, Communications, or other related field required.
- At least two years related experience required.
Physical Requirements:
- Prolonged periods sitting at a desk and working on a computer.
- Must be able to lift up to 15 pounds at times.
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