Job Summary:

The Copywriter will write persuasive text that will be published or used in radio, television, and online advertisements.

Supervisory Responsibilities:

• None.

Duties/Responsibilities:

• Writes advertising copy to be used in broadcast or published media whether in print or digital format.
• Researches and edits copy that will be used in various forms of advertising.
• Develops slogans and copy to persuade the target audience to purchase the clients products or services.
• Meets with clients to understand the intended audience and the message the company wants to communicate.
• Presents ideas to clients and modifies them based on feedback provided.
• Oversees the production of advertising materials.
• Performs additional related duties as assigned.

Required Skills/Abilities:

• Excellent creative and writing skills.
• Ability to create advertising slogans and copy.
• Excellent communication skills.
• Ability to determine clients needs and objectives with specific advertising campaign.
• Excellent organizational skills and attention to detail.
• Excellent time management skills and ability to meet deadlines.

Education and Experience:

• Bachelors degree in Communications, Marketing, or related field required.
• One to three years of related experience preferred.

Physical Requirements:

• Prolonged periods sitting at a desk and working on a computer.
• Must be able to lift up to 15 pounds at times.