Small Business Benefit Trends in 2021

Presenters: Scott Omelianuk, Inc.; Jill Sasso, Women's Business Enterprise National Council; Shea Treadway, Unum

View live: January 28, 2021, 12 p.m. ET / 9 a.m. PT (available for on-demand viewing through April 2021)

Program length: 60 minutes

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In this program, a panel of national experts will discuss the challenges small businesses are facing as they enter 2021 and their approaches to benefits planning. In his role as editor in chief of the magazine Inc., Scott Omelianuk has seen firsthand how the COVID-19 pandemic has prompted entrepreneurs to pivot and respond creatively to exceptionally challenging conditions. 

Jill Sasso leads HR and governance for the Women's Business Enterprise National Council and will share how women-owned small businesses are responding. 

The panel will also explore findings from the 2021 Small Business Benefits Trends Report from Unum, which surveyed more than 300 businesses with 250 employees or less across the United States. 


About the Presenters: Scott Omelianuk recently joined Inc. as editor in chief, where he oversees the brand’s recognition programs, events and content. He is also responsible for creating new lines of business to support the entrepreneurial community. In less than a year, Omelianuk has already redesigned Inc.’s digital and print properties, launched a data product for firms looking to invest in small businesses, partnered with the U.S. Chamber of Commerce on a series of small/medium business town halls and created its breakout Best in Business franchise. Honored with Ad Age A-List and Media Vanguard awards, Omelianuk is a sought after speaker on the topics entrepreneurship, marketing and branding. 

Jill Sasso, SHRM-SCP, is the Women's Business Enterprise National Council's (WBENC) vice president of both human resources and governance and programs. In her role, Sasso is responsible for strategic human resource planning and alignment of human resource strategies with organizational vision and mission at the organization. In addition, Sasso leads the strategic planning and execution of WBENC programs and oversees the WBENC board of directors governance functions. She joined the WBENC team in 2016 after serving as senior vice president on the leadership team of a large WBENC-certified women owned firm.

Shea Treadway is Unum's vice president of small business. In this role, he leads the company's development and execution of strategy focused on taking care of the unique employee benefit needs of small employers and their advisers. Treadway began his career with Unum in 2001 and has worked in leadership positions throughout the organization. 

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SHRM CertificationRecertification Credit

SHRM Certification has approved this webcast for 1 PDC toward SHRM-CP and SHRM-SCP recertification. A program code will be provided at the end of the webcast. The program also meets recertification credit standards set by the HR Certification Institute and other HR certifying bodies, but candidates must manually enter their activity into their records.

Webcast Sponsor

This webcast is sponsored by Unum



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